T
COMPANY · 2023—2024
Texada Software
Brought on as the first Service PM to productize service management for heavy-equipment dealers and rental companies across North America — following Texada's acquisition of Uptake Dealer.
THE ROLE
Senior Product Manager, Service Management
From custom dealer implementations to repeatable, scalable product.
- Established PM discipline & roadmap process from scratch, moving the org from custom dealer builds toward repeatable, scalable product.
- Managed the WesTrac relationship ($6B+ revenue), one of the world's largest Caterpillar dealers — balancing custom delivery with reusable patterns for broader adoption.
- Took over the stalled Service Agreement Quoting initiative and drove it toward GA via dealer-council discovery (incl. Fabick CAT) — unlocking a path to 100% adoption and expansion revenue.
- Rescoped integration requirements for Caterpillar's Cat Interact messaging & Cat Card payment platforms, delivering a refined spec for shared service coordination & payment workflows.
THEMES
0→1 product disciplineEnterprise dealer relationshipsService managementPayments & messaging